Imagine your business as a dimly lit room, full of potential but waiting for the right spark. With our expertise, consider us the lightbulb that switches on new opportunities, illuminating your path to success and fueling unstoppable growth.
We don’t just provide services—we ignite possibilities. Whether you’re a budding startup or a growing enterprise, we offer strategic solutions that shine a light on every aspect of your business. We offer everything from marketing strategy and website design to digital marketing, social media, paid ads, search engine optimization, email marketing, and admin support. With clarity, creativity, and strategy, we help brighten your brand and power your success.
At Beth Woodson Marketing & Administrative Support, we are dedicated to helping businesses like yours reach their full potential. With our comprehensive suite of creative solutions, we can help you shine a light on your brand and achieve your marketing goals.
Your website is often the first impression customers have of your business. We specialize in creating visually stunning and user-friendly websites that capture the essence of your brand. Our team will handle all the ongoing maintenance, ensuring your site remains fresh, functional, and optimized for conversions.
Our digital marketing experts will help you leverage the power of social media, paid advertising, and search engine optimization (SEO) to increase your visibility, attract targeted traffic, and generate leads. Let us help you stand out from the competition and reach your target audience effectively.
Drive immediate traffic to your website through pay-per-click (PPC) advertising campaigns. We optimize your ads to maximize clicks, minimize costs, and boost your ROI.
Boost your Google rankings and attract more organic traffic with our SEO strategies tailored to your industry and target audience.
That Tell The Story of Our Success
My company began using Beth last year with the goal in mind to increase sales by 50%. Wow! She has helped to far surpass that goal. Her professionalism and attention to detail are outstanding. If you’re ready to drive your business to the next level, then give Beth a call and hold on tight!
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Beth has taken a huge administrative burden off my plate that has allowed me to focus directly on securing new business opportunities. She is always available, quick to offer solutions, and provides excellent customer service.
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Hats off to Beth Woodson for an outstanding job designing Lytle Realty LLC’s website. Her creativity and attention to detail truly shine. Explore our sleek new site and see the difference.
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I couldn’t be happier with our new website and marketing expertise provided by Beth Woodson. She is very easy to work with and has a quick turnaround time. Her professional experience and skills have helped take our business to the next level. 5 stars for this exceptional business.
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I highly recommend Beth Woodson Marketing & Administration! Since bringing her on board, her insights and intellect in all things business and marketing have helped push our business out to many more potential customers.
She listened intently and compassionately to our needs, wants and overall picture of where we wanted to go and she took it, tweaked it, and made it feasible, reachable, and so much more than we thought it could be. Our new Square online shopping is much more user-friendly and functional with minimal issues. However, we know that if issues arise, Beth is on top of it and gets it handled.
Do yourself a huge favor and let her help take your business to the next level. We are forever grateful for her and her team!
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What impresses me most about Beth is her proactive approach to meeting my needs. She consistently goes above and beyond to deliver results that align with my goals, offering strategic insights and recommendations to optimize my online presence. I recommend Beth Woodson Marketing to any realtor or business looking to enhance their digital marketing efforts.
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Beth’s strategic approach to digital marketing, coupled with her keen understanding of our industry, has resulted in remarkable outcomes for Rooklin Enterprises. Her expertise in social media management and website design has not only enhanced our brand image but has also significantly expanded our reach to new audiences. Under Beth’s guidance, our online presence has flourished, and we’ve seen a substantial increase in engagement and leads.
What truly sets Beth apart is her unwavering commitment to delivering results that exceed expectations. She consistently goes above and beyond to ensure that our marketing efforts are aligned with our business objectives. Beth’s passion for her work shines through in every interaction, and her enthusiasm is contagious.
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I have worked with a number of marketing professionals in my 25 year hospitality career. Beth is one of the best! She understands our mission and created the best marketing plan to help us reach our goals. She is always available to answer questions, give suggestions and is just a real joy to work with. Beth is very knowledgeable and professional. I highly recommend her for any size business or project.
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I know Beth Woodson who we’ve retained as our company’s marketing expert to be a consummate professional. Beth’s attention to the macro and micro details is reassuring as we focus on other aspects of the business. Her skillset is vast and beneficial for the owner that needs everything from design, drawings, website and social media to market research, plans, and media press releases. We’re grateful for her contributions to our success. We’re grateful that Beth is our marketing leader and idea counselor.
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Find clear, helpful answers to your most common questions—quick, simple, and straight to the point.
We are a full-service marketing and administrative support agency offering marketing strategy, website design, SEO, digital marketing, social media management, paid advertising, email marketing, copywriting, and admin support for businesses of all sizes.
Our team creates custom marketing strategies tailored to your goals. From building your online presence to managing day-to-day marketing and admin tasks, we help businesses attract leads, increase engagement, and convert customers.
Yes! We love working with startups. We provide marketing roadmaps, branding, websites, and all the foundational tools new businesses need to grow confidently and professionally.
We combine corporate-level experience with small-business care. Our clients get personalized, hands-on service, creative strategy, and a team that feels like an extension of their business.
Click the “Get In Touch” button to schedule a free consultation or email us at hi@bethwoodson.com. You can also book directly through our Calendly link.
Yes, we offer full website design and ongoing maintenance services. We build beautiful, functional, and mobile-responsive sites that reflect your brand and convert visitors into customers.
We’ve worked with businesses across real estate, healthcare, construction, retail, events, and professional services. Whatever your industry, we’ll tailor our services to your audience and goal.
We manage campaigns on Facebook, Instagram, LinkedIn, and Google. We create custom content and paid strategies to help you reach and engage your ideal audience.
Absolutely. Our SEO services include keyword research, on-page optimization, content creation, and local SEO strategies to help your business rank higher in search results.
We offer both! Whether you need a one-time website build or ongoing monthly support, we have flexible packages designed to meet your needs.
We’re based in Covington, Virginia, but serve clients locally and across the U.S. through virtual and in-person support.
You’ll work directly with Beth Woodson and Gabe Miller and their core team of creatives, designers, writers, and support staff—plus the occasional barketing assistance from our office Frenchies!
If you’re not sure where to start, we’ll help you assess your goals and current marketing. Then, we’ll recommend a tailored plan designed to get you results.
Yes! We offer stand-alone administrative services including scheduling, customer service, email management, and bookkeeping—especially for small business owners who need reliable help.
Pricing depends on your project size and scope. Contact us for a free consultation, and we’ll build a package that fits your goals and budget.
Explore our latest blog for fresh insights, tips, and stories you won’t want to miss.
You’ve got one hundred and one things to do by the end of the week (and it’s Thursday), so the concept of starting a blog for your start-up or small business probably doesn’t sound appealing – even dedicated marketers struggle to keep up with managing their own blogs.
But in 2024, the marketing world is different than ever before: to get leads and new customers you have to work harder AND smarter.
When you blog strategically, you can generate more revenue for your business and even save yourself some social media work along the way.
There’s three main benefits that make blogging essential in the modern business world – whether you’re a brand new start-up or a proprietorship 50 years in the making:
In some ways, this is the end all be all of marketing. Nobody will buy anything you’re offering if they don’t know you exist!
Blogs build brand awareness discreetly. While you’re publishing educational content about your industry and helping customers solve their problems before they ever talk to a salesperson, you’re positioning yourself in their mind as a friendly, helpful expert.
When this semi-frequent blog reader who has been turning to you for help realizes they can’t fix it all on their own, who will be the first business that they call?
This is the power of blogging when building brand awareness.
Blog marketing isn’t about “selling” your product or service, instead it’s targeted to customers who know they have a problem but aren’t sure what the solution is yet. By diagnosing the issue and explaining their options, when they decide to start shopping you’ll be the friendly face they trust and will turn to.
Websites are expensive to build, expensive to maintain, and take up hours of work to top it all off.
If it’s consuming all this time and money, you deserve to have people look at it!
There’s two main ways to increase your website’s visibility on a browser like Google or Bing: paid ads and SEO (search engine optimization).
Both have their advantages, for sure. Paid search ads will get you listed at the top of Google quick and easy, but as the name implies, it costs money.
The beauty of SEO is that it can get you on the first page of search engines without paying to be there. Not only does this save money, but it also adds some authenticity to your name (some people just scroll right past the sponsored links).
How a browser like Google ranks your SEO is based on two things: keywords and backlinks.
Keywords refer to how accurately your site and posts match the search the user entered. If they look up “banks,” Google will go through and search for words including and about banks (teller, ATM, savings, etc.).
Blogs are a great way to include keywords in your site. When you write posts about industry relevant topics, you will probably naturally include the buzzwords that tell Google you match the search query. You can also do keyword research to find what words you need to include.
Backlinks are how Google determines the credibility of a site. When another blog or website refers to your page, it increases your authenticity to Google’s algorithm – in other words, it tells the browser that you’re an expert on this search.
You can also improve your backlink credibility by citing other blogs. If there are blogs you find useful and educational on the first page of Google/Bing, you can include a link to them in your blog like this.
When you post useful information on your blogs, other businesses will cite you as well, creating a network of links and backlinks that build up credibility and help you rank on the first page of a search!
When you combine backlinking and keywords on your blog, you are setting yourself up for a cost-efficient uptick in site visitation, which directly correlates to leads and revenue.
Narratives are more engaging, personal, and entertaining than data & facts. For thousands of years, humans have used stories to inspire, teach, and instill values in each other.
Through blogging, you can harness the power of storytelling in your marketing campaign!
A great way to do this is a customer success story. Walk your reader through one of your client’s buyer’s journey.
It starts with their life before your product/service, the issue they were having. Detail how they began searching and what they tried before discovering your solution.
Don’t skip their experience during the sales process (the blogs they read, the salespeople they talked to, etc.)
Ultimately, you’ll wrap up with their success – how the problem has been solved for good and their continued positive experience with your team (customer support, further purchases, referrals, etc).
When this is done, the reader of your blog will have a memorable and personal connection with your business’ solutions. What do you think will stick with them more: A story like this or a data point that says “We have solved this problem for X amount of people?”
People love stories, and when someone is considering spending money, it is comforting to know someone like them has had the same experience and came out better on the other side thanks to you!
One way you can cut down on the time commitment that writing a blog takes up is by taking snippets of your published blogs to use as social media captions! This way, for every 1000ish word blog, you might also get up to 10 social media posts built-in.
For example: After publishing this blog, we could post this quote as a caption on our social media pages, “Through blogging, you can harness the power of storytelling in your marketing campaign!”
Once you slap on some emojis, relevant hashtags, and find a suitable image, this post is ready to go and it took no time at all to plan!
We won’t tell you writing a blog is easy, because it’s definitely not, and it never will be.
What we ARE saying is, it’s worth it.
Blogging allows you to show your expertise in the industry, build awareness for your brand, improve your search engine rankings, and build a personal connection with readers. There is no other form of marketing that can do all of these things simultaneously with just one or two posts a week!
If you need help getting started with your blogging journey, contact Beth Woodson Marketing. We have decades of writing experience and have made businesses six figures in new revenue with the help of our marketing efforts in less than a year!
You can contact us at 540-613-7784, hi@bethwoodson.com, or visit our website: www.bethwoodson.com.
Happy Writing!
